In an effort to strengthen its hold to high end users, Verizon Wireless has rolled out unlimited voice and data plans known as Nationwide Unlimited Anytime Minute Plans. Thanks to Saunderslog.com, the tiers are simplified into the following:
$99.99: Unlimited talk
$119.99: Unlimited talk + SMS/MMS
$129.99: Unlimited talk + email
$139.99: Unlimited talk + SMS/MMS + HTML browsing
$149.99: Unlimited talk + global email
$149.99: Unlimited talk + SMS/MMS + HTML browsing + email
$169.99: Unlimited talk + SMS/MMS + HTML browsing + global email
More than the reduction on monthly payment plans, this move could set off a cutthroat price war which will hurt some operators but will make millions of mobile users very happy. A good start for 2008, slip on't you think?
But Verizon Wireless CEO Jack Plating quickly dismissed the idea of price war since this is targeted for “high value” customers or those who pay at least $100 a month. Unfortunately, the company has no intention of revising its “bucket” hypothesis for other customer segment.
Related Entries:
Verizon Wireless’ "Unlimited" EVDO Data Plan Is… Limited – 26 July 2006
Verizon Counters Sprint’s Expansion Plans, Buys Rural Wireless – 30 July 2007
Verizon Wireless Gives Its Customers a (Tiny, Irrelevant) Gift… – 01 October 2007
The End of CDMA? Verizon Wireless Announces LTE Network Plans – 29 November 2007
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